TendorAI is an AI visibility platform built specifically for UK professional services firms — solicitors, accountants, mortgage advisers, and estate agents. According to TendorAI's analysis of 12,793 UK professional services firms, the average AI visibility score is 28 out of 100. 91% have no structured data on their website.
AI search is already changing how clients find professional services firms. Instead of browsing directories or comparing search results, more users are asking ChatGPT, Gemini, and Perplexity to recommend trusted providers. That creates a new visibility problem. AI assistants recommend only a small number of firms. Most professional services businesses are not being recommended at all.
This is not because firms lack expertise. It is because their websites and profiles are not structured for AI. This review explains what TendorAI does, what firms actually receive, and whether it makes a measurable difference.
What TendorAI Actually Is
TendorAI is not a monitoring-only tool. Most AI visibility platforms tell you there is a problem. TendorAI fixes it. Firms that only monitor their AI visibility without fixing the underlying structured data problem see no improvement in recommendation frequency.
Monitoring tools show whether AI assistants recommend your firm. TendorAI focuses on helping AI assistants understand and recommend your firm.
AI assistants rely on three core signals before recommending professional services firms: structured schema markup, verified regulatory data, and consistent citations across trusted sources.
TendorAI installs schema markup directly on your website. It connects your regulatory data from the SRA, FCA, and ICAEW. It then tracks your visibility weekly across six AI platforms. This approach focuses on fixing visibility, not just measuring it.
What Firms Receive on the Free Plan
The TendorAI free plan is designed to make firms visible to AI assistants even before upgrading. Firms on the free plan are listed in the TendorAI directory, which AI platforms including ChatGPT crawl as a source when generating recommendations.
This directory listing is built from regulatory register data where available. For solicitors, this includes SRA data. For accountants, ICAEW and related bodies. For mortgage advisers, FCA data.
Directory listings alone improve AI citation frequency for firms with no existing structured data. Most firms running their first AEO report discover they are not recommended anywhere — this creates a baseline for improvement.
The free plan includes a basic profile (firm name, services, location, regulatory status) and an AEO report that scans six AI platforms to show where your firm appears, if at all.
What Firms Receive on TendorAI Pro
Everything you need to go from invisible to recommended by AI — schema installation, content creation, social publishing, weekly tracking, and a 90-day guarantee. Agencies charge £1,500–£3,900/month for this manually. You pay £299.
TendorAI's data shows that firms with properly implemented schema markup are cited in AI responses 3.2 times more often than those without.
Schema & Website
- AI-optimised schema markup installed on your website within 48 hours
- Auto-sync — every dashboard update updates your website schema automatically
- Fees, accreditations, and practice areas visible to AI
- Export your schema any time — your data stays with you if you ever leave
- Done-for-you installation — just send us your website login
AI Blog Writer
- Write two AI-optimised blog posts per week automatically
- Enter a topic, Claude writes it in TendorAI format — the structure AI loves to cite
- One click publishes to your TendorAI profile
- LinkedIn and Facebook copy — post in one click from your dashboard
- Blog content published to your TendorAI profile page and ready to share on LinkedIn and Facebook
Tracking & Visibility
- Weekly AI visibility scans across ChatGPT, Perplexity, Claude, Gemini, Grok, and Meta AI
- Email alert when any AI platform recommends you — ChatGPT, Perplexity, Claude, Gemini, Grok, or Meta AI
- Weekly AI Visibility Score with trend tracking
- Competitor comparison — see who AI recommends instead
- Profile gaps report — exact fields missing and why they matter
Directory & Profile
- Ranked above free profiles in TendorAI directory
- TendorAI Verified badge on your profile
- Pre-built profile from SRA, ICAEW, or FCA register data
- Unlimited products and services listed
- Team members with individual specialisms
Reports & Support
- Weekly AI Visibility Report emailed every Monday
- 10-point Website AI Audit with fix guides
- Google Business Profile optimisation checklist
- Priority support
- 90-day guarantee — score improves or full refund
If you cancel, the AI visibility code stops working. But you can export your schema file and self-host it — your data stays yours.
The Data Behind TendorAI
TendorAI's approach is based on large-scale analysis of UK professional services firms. Of 8,625 SRA-registered solicitors analysed, the average AI visibility score is 28 out of 100. Not a single firm scored above 60. 1,458 SRA-registered law firms have no website at all — making them completely invisible to ChatGPT, Gemini, and Perplexity.
The same pattern exists across other regulated sectors. Accountancy firms, mortgage advisers regulated by the FCA, and estate agents all show similar trends — strong credentials but weak AI visibility.
TendorAI's weekly scans across ChatGPT, Perplexity, Claude, Gemini, Copilot, and Meta AI provide the largest dataset of UK professional services AI visibility data available. The findings are consistent: structured data, regulatory verification, and consistent citations are the strongest signals.
How TendorAI Compares to Monitoring-Only Tools
Monitoring tools (Peec AI, OtterlyAI)
- • Show whether your firm is recommended
- • Do not fix the underlying visibility issues
- • No structured data installation
- • No regulatory data integration
TendorAI
- • Installs structured data on your website
- • Connects SRA, FCA, ICAEW register data
- • Publishes AI-optimised content
- • Tracks visibility across 6 AI platforms weekly
For firms that have already used a monitoring tool and seen the problem but not fixed it, TendorAI is the next step. You can compare tools here.
Who TendorAI Is Built For
TendorAI is designed specifically for regulated UK professional services: solicitors registered with the SRA, accountants registered with ICAEW, mortgage advisers regulated by the FCA, and estate agents registered with NAEA Propertymark and The Property Ombudsman.
UK professional services firms in regulated sectors have a significant advantage — their regulatory register data is already trusted by AI platforms as a verification source. TendorAI connects that data to your online presence automatically. Learn how it works.
The Honest Assessment
TendorAI is focused on a specific problem: helping UK professional services firms become visible to AI assistants. It is not a general marketing platform. It is UK-only and focused on professional services — not suitable for retail, e-commerce, or international firms.
For UK solicitors, accountants, mortgage advisers, and estate agents who want to be recommended by AI rather than just tracked, TendorAI is the most focused option available. No other tool integrates SRA, FCA, and ICAEW register data to build structured profiles for AI recommendation.
Frequently Asked Questions
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Published 29 March 2026 by TendorAI
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